{"id":2108,"date":"2024-05-10T19:39:52","date_gmt":"2024-05-10T17:39:52","guid":{"rendered":"http:\/\/www.fxdes.com\/?post_type=portfolio&p=2108"},"modified":"2024-05-20T14:17:31","modified_gmt":"2024-05-20T12:17:31","slug":"sma","status":"publish","type":"portfolio","link":"https:\/\/www.fxdes.com\/index.php\/portfolio\/sma\/","title":{"rendered":"Seine maritime attractivit\u00e9"},"content":{"rendered":"
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Scope<\/h4>\n[\/vc_column_text][vc_column_text css=”” animation=”animation right-to-left”]\n

Redefining the Image of a Dynamic Territory
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As part of this initiative, our agency was asked to develop a new brand and territory strategy, accompanied by a complete rebranding. The new logo, at the heart of this transformation, is inspired by the course of the Seine, reflecting the dynamism and activity that characterize the region. This powerful symbol is designed to represent not only the geography, but also the vibrant spirit of the region.<\/p>\n[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row thb_full_width=”true” thb_row_padding=”true” thb_column_padding=”true” thb_divider_position=”bottom”][vc_column][vc_empty_space mobile_height=”1vh” height=”3vh”]\t

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Concept<\/h4>\n[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_column_text css=”” animation=”animation bottom-to-top”]\n

Where the Seine meets the sea<\/h2>\n[\/vc_column_text][vc_column_text css=”” animation=”animation right-to-left”]\n

The rebranding campaign was launched under the slogans \u201cCe territoire changera votre regard\u201d and \u201cLa Normandie impressionnante\u201d, inviting residents and visitors alike to rediscover the region in a new light. These messages underline the vision of Seine-Maritime Attractivit\u00e9: a department rich in opportunity, natural beauty and economic dynamism.<\/p>\n[\/vc_column_text][vc_column_text css=”” animation=”animation left-to-right”]The approach adopted aims to create a visual and narrative identity that resonates both locally and internationally, making Seine-Maritime a destination of choice for tourism, investment and everyday life.<\/p>\n

Seine-Maritime Attractivit\u00e9 is now ready to unveil to the world a renewed and engaging face, affirming its position as a key player in the regional and national landscape.[\/vc_column_text][vc_empty_space height=”60px”][\/vc_column][\/vc_row][vc_row thb_full_width=”true” thb_row_padding=”true” thb_column_padding=”true” thb_divider_position=”bottom”][vc_column]\t

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\n\t\t\t\"\"\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t[\/vc_column][\/vc_row][vc_section][vc_row thb_divider_position=”bottom”][vc_column animation=”animation bottom-to-top” css=”.vc_custom_1715349892918{margin-top: 10vh !important;margin-bottom: 10vh !important;}” el_class=”buttonghost”]\t+ on project<\/span><\/a>\n\n\t[\/vc_column][\/vc_row][\/vc_section]\n<\/div>","protected":false},"excerpt":{"rendered":"

[vc_row thb_full_width=”true” thb_row_padding=”true” thb_column_padding=”true” thb_divider_position=”bottom” el_class=”buttoncenter”][vc_column el_class=”buttoncenter”][vc_row_inner][vc_column_inner][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row thb_divider_position=”bottom” el_class=”align-center” css=”.vc_custom_1716207432747{padding-top: 10vh !important;padding-right: 5vw !important;padding-bottom: 5vh !important;padding-left: 5vw !important;}”][vc_column offset=”vc_col-lg-9 vc_col-md-10″][vc_row_inner][vc_column_inner][vc_column_text css=”” animation=”animation bottom-to-top”] Scope [\/vc_column_text][vc_column_text css=”” animation=”animation right-to-left”] Redefining the Image of a Dynamic Territory As part of this initiative, our agency was asked to develop a new brand and territory strategy, accompanied by a…<\/p>\n","protected":false},"author":1,"featured_media":2370,"comment_status":"closed","ping_status":"closed","template":"","tags":[],"class_list":["post-2108","portfolio","type-portfolio","status-publish","has-post-thumbnail","hentry","portfolio-category-ads","portfolio-category-brand-strategy","portfolio-category-logo","portfolio-category-print","portfolio-category-signage","portfolio-category-visual-identity"],"_links":{"self":[{"href":"https:\/\/www.fxdes.com\/index.php\/wp-json\/wp\/v2\/portfolio\/2108","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.fxdes.com\/index.php\/wp-json\/wp\/v2\/portfolio"}],"about":[{"href":"https:\/\/www.fxdes.com\/index.php\/wp-json\/wp\/v2\/types\/portfolio"}],"author":[{"embeddable":true,"href":"https:\/\/www.fxdes.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.fxdes.com\/index.php\/wp-json\/wp\/v2\/comments?post=2108"}],"version-history":[{"count":6,"href":"https:\/\/www.fxdes.com\/index.php\/wp-json\/wp\/v2\/portfolio\/2108\/revisions"}],"predecessor-version":[{"id":2597,"href":"https:\/\/www.fxdes.com\/index.php\/wp-json\/wp\/v2\/portfolio\/2108\/revisions\/2597"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.fxdes.com\/index.php\/wp-json\/wp\/v2\/media\/2370"}],"wp:attachment":[{"href":"https:\/\/www.fxdes.com\/index.php\/wp-json\/wp\/v2\/media?parent=2108"}],"wp:term":[{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.fxdes.com\/index.php\/wp-json\/wp\/v2\/tags?post=2108"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}